For example, Kermode criticises Anastasia’s tone of speech in relation to the dialogue that he describes as “parodically bad”. Kermode then describes Fifty Shades of Grey‘s narrative in a literal and subjective manner. Throughout Kermode’s review, he shows detailed knowledge of Fifty Shades of Grey‘s history to inform his audience what all the hype is about, a vital requirement for any film critic. Below is Kermode’s review of Fifty Shades of Grey: Kermode also regularly appears online on Simon Mayo’s BBC Radio Five program, where videos are posted on YouTube. Kermode recently became chief film critic for the British newspaper The Observer, reflecting his professional expertise and consolidating Kermode as a “passionate film enthusiast” 3. Mark Kermode has a long history in film criticism, beginning in print journalism and contributing to film magazines such as Sight & Sound. Does the professional film critic with their academic education and formal cinematic knowledge have the upper hand over the creative amateur? Professional Film Critics and Online Content Yet, it raises questions as to which film critics should be respected. This is unsurprising since social media sites like YouTube have over a billion users and is available in seventy-five countries 2, attracting far more range than any newspaper or cinema journal.
As vast quantities of people browse online, film critics both professional and amateur engage with online content to attain large audiences. As Chuck Tryon recently stated 1 “changes that are taking place within the realm of media distribution and consumption, especially as we seek to make sense of an emerging on-demand culture”. The expansion of social media and other user-friendly online content means film criticism has moved away from written text in newspapers and cinema journals. Contemporary Film Criticism: A Decline in Standards?
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